DIA has won third place as Branding Consultancy of the Year in Marketing Magazine’s Agency of the Year Awards 2017. The awards are recognised as Singapore’s premier accolade for agencies and the only one judged solely by respected senior client-side marketers. To be considered a Top 3 winner among many international contenders is a significant achievement, following the many years DIA has been short listed for this award.
The awards are judged based on a wide range of criteria from creativity, to business and people management, reflecting our balanced approach to our business and our branding for our clients. We are proud of our strong leadership position in the region, supported by an enthusiastic team delivering remarkable brand results across Singapore, Malaysia, Indonesia and Australia.
This year’s award was attributed to our transformational work on Kayamila, Workforce Singapore, SkillsFuture and Y3 Technologies in Singapore. The Progresif Cellular rebranding project in Brunei undertaken by our Malaysia office was a key contributing factor to our achievement as was the contribution from our Indonesia office for the Bali Hai Premium, Bali Hai Draft Beer and El Diablo range of beers in Indonesia.